Case Study — Buyer's & Seller's Guide

FAM Realty Group.

A 20-page buyer's guide for a top 1% California group's high-end clientele — built in coordination with their marketing and sales teams, from inside their design desk.

FAM Realty Group — Who Is FAM facing About Our Brokerage — the guide's opener, produced during the years running FAM's design desk in-house.

Who Is FAM facing About Our Brokerage — the guide's opener, produced during the years running FAM's design desk in-house.

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Year

2024

Size

20 pages

Built in

Canva Pro

Timeline

20 days

Content

Copy by FAM's marketing and sales teams

What they asked for

A sophisticated buyer's guide for luxury clientele — the document their agents hand a buyer at the first meeting, covering the process end to end.

How it was built

Coordinated directly with FAM's marketing and sales teams for accuracy and alignment with the sales strategy — roadmap sections, neighbourhood guides, and client testimonials structured into one 20-page pass. Built in Canva Pro so the team could keep versions current themselves.

Your version of this project

Say what you need and you get the published price and an honest timeline in writing, within one business day. The 70/30 schedule and the source files are the same on every project.

Or email me directly at [email protected] or [email protected]

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